Melbourne Is Buzzing Over Labubu Ice Cream Cakes. This Is Why Everyone Is Craving One

If Melbourne has an enduring obsession it’s trends that showcase character.
Whether it’s sneakers or ephemeral pop-up cafés vanishing within days, this city adores anything vibrant, daring and slightly surprising. Remarkably, a small figure has ascended the hierarchy of Melbourne’s scene faster than anyone anticipated: the Labubu Ice Cream Cake.

Step into any weekend birthday bash, teenager meetup or late-night get-together and you're likely to see it — a decorated Labubu face positioned prominently on the table, encircled by keen gazes and half-charged phones ready to seize the moment. But this isn't merely a novelty cake. It offers an experience, made with top-quality Ben & Jerry’s ice cream and crafted to be the highlight of any festivity. Ask around and everyone has an opinion on why this tiny character has conquered Melbourne’s dessert culture.

The Rise of a Mischievous Star

Labubu is not the adorable figure. It possesses a nearly defiant appeal — the type that instantly captivates teenagers and thrills children who may not even know its history. Melbourne, a city that welcomes art and honours uniqueness, has embraced this character effortlessly.

Labubu figures are highly cherished by collectors. Pop culture enthusiasts recognise them instantly. Even individuals unfamiliar with them are drawn to the wide-eyed playful look that is both endearing and emotive. When cake artists began transforming Labubu into an ice cream-stuffed centrepiece, the trend spread faster than anyone predicted.

Naturally, the design is part of the tale.
The true revelation happens when you slice it open.

The Ben & Jerry’s Difference

Numerous cakes look appealing — but not all taste good.

This is where the Labubu Ice Cream Cake truly excels.

Its core is Ben & Jerry’s premium ice cream, known for:

• ultra-smooth consistency

• generous mix-ins

• bold flavour profiles

• tastes that remain intense even when frozen

Melbourne customers recognise the taste instantly. Many grew up enjoying Cookie Dough, Cherry Garcia, Chocolate Fudge Brownie. When these flavours appear in a cake, it sparks nostalgia and delight in every bite.

The experience is luxurious without being heavy. Whether you choose chocolate tones or a fruit-infused base, the ice cream keeps its creaminess throughout the celebration. Guests repeatedly note how pronounced the flavours are — not diluted, not ordinary — simply familiar Ben & Jerry’s quality, elevated into a celebratory dessert.

A Cake That Photographs Beautifully

Let’s face it — in 2025, cakes get photographed long before they get served.
Labubu cakes excel here.

The character design features:

• vivid colours

• emotive details

• bold outlines

• a shape that stands out even in dim lighting

Melbourne party lovers adore sharing photos of them because they pop in pictures like no other cake. For families, the cake becomes a key styling element.

Even children who normally avoid photos insist on holding it for a snapshot. Teenagers turn it into a photoshoot. Adults… they appreciate the aesthetic just as much.

Why Families in Melbourne Keep Choosing This Cake

Parents often say getting children to agree on anything is harder than finding parking in the CBD on a Saturday night. Yet somehow, this cake solves that problem.

What families love:

• It’s instantly recognisable. Kids spot it and yell, "That one!”

• It elevates the celebration. Even simple birthdays feel special.

• It tastes incredible. Visitors recognise premium ice cream instantly.

• It never disappoints. The cake rarely lasts more than a day.

The perfect mix of design + flavour ensures the cake attracts all ages.
Kids love the character. Teens love the trendiness. Adults admire the craftsmanship.
It hits every demographic effortlessly.

A Cake Suitable for Every Type of Festivity

A key reason behind Labubu’s popularity is its flexibility.

It suits:

• Birthday parties

• Milestone events

• Pop-culture gatherings

• Collectors’ meets

• Surprise parties

• Casual celebrations

People buy it not just for birthdays but also for:

• rewarding kids after exams

• celebrating friendships

• surprising Labubu fans

Inside the Kitchen — The Making of a Labubu Masterpiece

Creating a Labubu Ice Cream Cake is more than moulding ice cream — it’s an art form.

Cake designers at Ice Cream Cakes Melbourne carefully shape the character, layer the ice cream, and complete the details with piping, colours and textures. Because the cake uses high-quality ice cream, it requires precision, patience and temperature control.

Every detail matters:

• the ears

• the facial features

• the smooth finish

• the clean borders

The result looks like a cross between dessert and collectible art.

A Piece That Narrates a Tale

Labubu cakes linger in memory long after the party ends.

People talk about:

• the design

• the colours

• the flavours

• the reactions

Kids remember cutting into the “cute face.”
Adults remember the friend who insisted on taking five pictures before anyone touched it.
Some families continue ordering it every year — the design may change but Labubu remains the star.

Reasons to Give It a Shot

If you want a cake that:

• sparks joy the moment it appears

• delivers flavour that feels like a celebration

• offers an experience far beyond sponge cakes or drip cakes

This is it.

The Labubu Ice Cream Cake, made by Ice Cream Cakes Melbourne using Ben & Jerry’s ice cream, is not just a treat.
It is a centre-piece, a conversation starter and a memory-maker.

Trendy. Creamy. Charming.
And unmistakably Melbourne.